Privacy Policy

1. Overview

This Privacy Policy describes how Powers Gems (“we,” “our,” or “us”) collects, uses, and protects your personal information when you visit our website or make a purchase.

By using this website, you agree to the practices described here, in accordance with applicable U.S. laws, the California Consumer Privacy Act (CCPA), and the General Data Protection Regulation (GDPR), where applicable.

2. Information We Collect

Personal Information

We may collect:

·         Name

·         Billing and shipping address

·         Email address

·         Phone number

·         Payment information (processed securely via third-party providers)

Device & Usage Data

·         IP address

·         Browser type and version

·         Pages visited and interactions

·         Referral source

·         Cookies and tracking technologies

3. How We Use Your Information

We use the collected information to:

·         Process and fulfill orders

·         Provide customer support

·         Communicate order updates

·         Improve website functionality and user experience

·         Prevent fraud, abuse, or unauthorized activity

·         Comply with legal obligations

·         Send marketing communications (only where permitted or consented)

4. Legal Bases for Processing (GDPR)

If you are located in the EEA, UK, or similar regions, we process your data under the following lawful bases:

·         Contractual necessity (order fulfillment)

·         Consent (marketing communications and cookies where required)

·         Legal obligation (tax and compliance requirements)

·         Legitimate interests (business operations, fraud prevention, site improvement)

5. Email Marketing & Communications

If you subscribe to our email list, you consent to receive marketing communications, including product launches, collection updates, and brand announcements.

We use trusted email service providers to manage communications.

Your Rights

·         You may unsubscribe at any time using the link in any email

·         You may request removal from marketing lists directly

·         Transactional emails (order confirmations, shipping updates) will still be sent

We comply with applicable email regulations, including CAN-SPAM, GDPR, and similar international laws.

6. Cookies & Tracking Technologies

We use cookies and similar technologies to:

·         Enable core site functionality

·         Analyze traffic and performance

·         Personalize user experience

·         Support advertising and email marketing effectiveness

You may control cookies through your browser settings or device preferences. Some features may not function properly if cookies are disabled.

7. Sharing Your Information

We do not sell personal data in the traditional sense.

We share information only with trusted third parties necessary to operate our business, including:

·         Shopify (store hosting and checkout infrastructure)

·         Payment processors (secure payment handling)

·         Shipping carriers (order fulfillment and delivery)

·         Email and marketing providers (e.g., Klaviyo)

·         Analytics and advertising platforms (site performance and optional marketing)

All partners are contractually required to protect your information and use it only for service-related purposes.

8. Behavioral Advertising

We may use cookies and tracking technologies to deliver relevant advertisements through platforms such as Meta, Google, and similar services. You may opt out of personalized advertising through your browser settings or platform-specific tools.

9. Data Retention

We retain personal information only as long as necessary to:

·         Fulfill orders

·         Comply with legal obligations

·         Resolve disputes

·         Maintain business records

10. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information. Payment data is processed securely by third-party providers and is not stored on our servers.

11. Your Privacy Rights California Residents (CCPA Rights)

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA), including:

·         Right to know what personal data is collected

·         Right to access personal data

·         Right to request deletion

·         Right to opt out of the sale or sharing of personal data

·         Right to non-discrimination for exercising privacy rights

We do not sell personal information in exchange for money.

GDPR Rights (EEA/UK Users)

If you are located in the EEA, UK, or similar regions, you have rights under the General Data Protection Regulation (GDPR), including:

·         Right of access

·         Right to rectification

·         Right to erasure (“right to be forgotten”)

·         Right to restrict processing

·         Right to data portability

·         Right to object to processing

·         Right to withdraw consent at any time

12. International Data Transfers

If you access our website from outside the United States, your data may be transferred to and processed in the United States or other jurisdictions where our service providers operate. These regions may have different data protection laws from those in your country.

13. Children’s Privacy

Our website is not intended for individuals under 13 years of age. We do not knowingly collect personal information from children. If we become aware of such collection, we will delete the information promptly.

14. Third-Party Services

Our website integrates with third-party services for payments, shipping, analytics, marketing, and infrastructure. These providers have their own privacy policies governing their use of your information.

15. Do Not Track

Some browsers offer “Do Not Track” signals. Our website may not respond to all such signals due to the lack of industry standardization.

16. Changes to This Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated effective date. Continued use of the website constitutes acceptance of any updates.

17. Contact Information

If you have questions, requests, or wish to exercise your privacy rights, please contact us directly at powersgems@gmail.com.